#Content #Marketing Tips For #Business http://t.co/r3WcaZfiOE #contentmarketing #marketingstrategy
— Square 2 Canada (@sales_hub) November 30, 2014
Monthly Archives: November 2014
Four Content Marketing Predictions for 2015 — Content Marketing — Spundge
Switzerland Expat Forum ~ Forum for Expats Living in Switzerland
Our Switzerland Expat Network provides extensive information about moving to Switzerland. Moving overseas requires a lot of research, and our forum for expats in Switzerland will help you find out what living in Switzerland and working in Switzerland requires
via Switzerland Expat Forum ~ Forum for Expats Living in Switzerland.
City of Bern Switzerland
Bern Capital of Switzerland
How To Market A Franchise Using Social Media
Today, social media marketing is a must in order to stay competitive in the global, digital market.
Switzerland: How To – SWI swissinfo.ch
SlideBatch of Switzerland
Reis-, vakantie- en congresland – Zwitserland Toerisme
Wat kunt u allemaal verwachten in Zwitserland? Een uniek bergpanorama, betoverende berglandschappen, veel aantrekkelijke aanbiedingen in de sneeuw
Social Marketing
Sunset
Approach
New in Zurich
Switzerland Low Budget
NewsRoom – SWITZERLAND
Switzerland on a budget
With a little planning and imagination, you can complete a Swiss tour without breaking the bank, writes Rosemarie North.
Source: m.nzherald.co.nz
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Moving through the cow parade[1]|chinadaily.com.cn
The Cow Parade has traveled around the world and now it is in Shanghai, delighting city residents with its colorful creations.
Source: usa.chinadaily.com.cn
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Rise of Swiss gold exports to India raises questions
Switzerland is one of the world’s biggest centres for refining gold and exports significant amounts to India – one of the world’s biggest importers. How much of this contributes to trade-based money laundering?
Source: www.swissinfo.ch
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Regenpause im Tessin sorgt für Entspannung der Hochwasserlage
Am Lago Maggiore sorgt eine Regenpause von 48 Stunden für eine vorübergehende Entspannung der Hochwasserlage. Doch bereits ab Samstag könne es laut MeteoSchweiz bereits wieder sehr stark regnen. Das Risiko von Erdrutschen bleibt bestehen.
Source: www.bluewin.ch
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Free Webinar: How To Use Twitter To Increase Travel and Tourism
This post comes from our partner Follow @TwitterTravel Travelers have become increasingly social, flocking to social media in droves to share inspirational travel content, leave hotel reviews, and …
Source: skift.com
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Free Webinar: How To Use Twitter To Increase Travel and Tourism
This post comes from our partner Follow @TwitterTravel Travelers have become increasingly social, flocking to social media in droves to share inspirational travel content, leave hotel reviews, and …
Source: skift.com
See on Scoop.it – Switzerland Digital Marketing
From Campaign to Content: The Evolution of Hotel Marketing [Sponsored]
This post comes from our partner Follow @revinate Many hoteliers find that their usual approach to advertising is becoming less effective. And if you’re feeling this way, let me tell you: You’re no…
Source: skift.com
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From Campaign to Content: The Evolution of Hotel Marketing [Sponsored]
This post comes from our partner Follow @revinate Many hoteliers find that their usual approach to advertising is becoming less effective. And if you’re feeling this way, let me tell you: You’re no…
Source: skift.com
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Three Days in Switzerland – Passion Passport
Avid traveler and photographer/videographer, Zach Fackrell, shares journal-style anecdotes from a quick trip through the Swiss Alps.
Source: passionpassport.com
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Time for hotels to start building their own online audiences?
As Google moves from a factual database of everything to more of a predictive user intent result provider, it will most likely not rely on billions of web pages to serve searches like “downtown Sand Diego hotel.” Time for hotel marketers to start looking for opportunities to keep your guest away from Google and other third party traffic.
With last year’s Google “Hummingbird Update”, the results a guest wanted when he/she typed something in the search box may quickly flit away in an educated guess on what the guest was really searching for.
Source: hotelmarketing.com
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What the Fashion Industry Can Teach Tourism About Social Media
Social media has changed the way that companies across countries and sectors communicate with customers and market products, and the newest platform in the
Source: skift.com
See on Scoop.it – Switzerland Digital Marketing
WTM: Video blogging und die Zukunft zur Erstellung von Reise-Content
Im Rahmen des WTM Seminar Programms gab es am Mittwoch, 5.11.2014, eine Travel Bloggers Unite Session zum Thema Video Blogging. Mit 2 PR Vertretern und 2 sogenannten „Vloggern“ wurde eine gute Übersicht zum Thema geboten. Eine interessante Sichtweise bot Jody Diamond von Diamond PR, die in den Vereinigten Staaten tätig ist und schon seit 7 Jahren mit Video Bloggern zusammen arbeitet. Ihre Vlogger bearbeiten Filme direkt vor Ort und beenden ihre Reise mit einem Screening für lokale Tourismusverbände, die dann aktiv und mit Begeisterung die Bewerbung unterstützen.
Source: blog.austriatourism.com
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Airline and Hotel Apps Get Lousy Reviews from Users
Global travel industry intelligence: News, info, data and analysis on airlines, hotels, tourism, cruises, startups, tech and more.
Source: skift.com
See on Scoop.it – Switzerland Digital Marketing
Cleartrip sees mobile used for future and instant hotel stays
Cleartrip is seeing levels of growth from mobile bookings for its hotel content which reinforces the importance of the channel for Indian consumers.
In the second edition of its Quarterly Insights, it reported a 90%+ increase in mobile transactions for hotels over the past quarter. Conversion rates are now “almost similar” to desktop rates, it added, getting to that level within nine months of launch.
Overall, mobile over the past quarter was its best ever across the key metrics of traffic, transactions and revenue – transactions grew 168% YoY and 69% QoQ (vs Q1 14). Mobile now pulls in 43% of overall traffic and accounts for 30% of transactions.
Source: www.tnooz.com
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How I Gained 10,000 Twitter Followers In One Year Without Paying A Dime
How to effectively build up your company’s social media handles in a way where you can continuously connect with new audiences and potential customers.
Source: www.socialmediaexplorer.com
Good Luck
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Ecopop supporter defends initiative’s stance
The upcoming Ecopop initiative, which seeks a strict cap on immigration for green reasons, is not accepted by many in business and politics. Hans Geiger, an economics expert and member of the rightwing Swiss People’s Party, is an exception.
Source: www.swissinfo.ch
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The Swiss embassy has been opened within the premises of the Dutch embassy. Until recently the Swiss Honorary Consulate General in Muscat, was attached to the Swiss embassy in Riyadh
The Swiss embassy has been opened within the premises of the Dutch embassy. Until recently the Swiss Honorary Consulate General in Muscat, was attached to the Swiss embassy in Riyadh
Source: www.timesofoman.com
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Life is good in Switzerland
Neuchâtel – The 2013 figures from the Federal Statistical Office reveal that Switzerland was among the countries with the highest standard of living in Europe.
Source: www.greaterzuricharea.com
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The state of social media travelers
Social media has become the epicenter of travel as more and more people are connecting through their smartphones and tablets. However, social media in retrospect is used quite differently around the world. And with travelers flying internationally, we take a look at how social media is used, the percentage of travelers who use social networks, and the types of travel-related social media activities.
Even though the vast majority of travelers that are active on social media, at least monthly, come from China (98%) followed by U.S. (82%), social is still a large outlet for travelers from the U.S. With information and analytics done by PhoCusWright’s The State of Social Media in Travel, we were able to really learn how the U.S. excels in both social media sharing and research activities.
Source: www.amadeus.com
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Walliser Tourismus Observatorium
Leveraging the potential of the Chinese traveller
Interested in Tourism Australia’s new high yield distribution network in China? Find out more about the elite group of China-based travel agencies Tourism Australia has selected to spearhead a new high yield distribution network focused on selling high quality Australian holiday packages to China’s rapidly growing middle classes. In this free webinar Tourism Australia’s Head of Asia Development Andy Jiang will present an overview of the agency’s ‘key distribution partner’ (KDP) program in China followed by a Q&A session. Click here to register for this free webinar, hosted at 1:00pm Sydney time on Tuesday, 25 November, 2014.
Source: event.onlineseminarsolutions.com
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Front page | eTourism Monitor
Front page | eTourism Monitor
E Tourism FrontiersETF
ETF
Source: www.e-tourismfrontiers.com
E-Tourism Frontiers is a global programme to develop online tourism in emerging markets around the world. Read More →
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IFITT – International Federation for IT and Travel & Tourism | Welcome to IFITT – the eTourism Community
IFITT – International Federation for IT and Travel & Tourism – is the leading eTourism global community,
Source: www.ifitt.org
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IFITT – International Federation for IT and Travel & Tourism | Welcome to IFITT – the eTourism Community
IFITT – International Federation for IT and Travel & Tourism – is the leading eTourism global community,
Source: www.ifitt.org
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How to Transform Your LinkedIn Profile Into a Marketing Tool
Do you want to use your LinkedIn profile to market yourself more effectively? Have you thought beyond adding a list of jobs and responsibilities? LinkedIn is the number-one social network for professionals, but that doesn’t mean you have to treat your profile as a traditional, boring resume. In this article you’ll discover four ways to turn…
Source: www.socialmediaexaminer.com
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How to Transform Your LinkedIn Profile Into a Marketing Tool
Do you want to use your LinkedIn profile to market yourself more effectively? Have you thought beyond adding a list of jobs and responsibilities? LinkedIn is the number-one social network for professionals, but that doesn’t mean you have to treat your profile as a traditional, boring resume. In this article you’ll discover four ways to turn…
Source: www.socialmediaexaminer.com
See on Scoop.it – Switzerland Digital Marketing
The Ultimate Guide To Finding Your Passion
Passion is real, and very powerful. But almost everything people believe about finding it is wrong.
Source: www.businessinsider.com
See on Scoop.it – Switzerland Digital Marketing
The Ultimate Guide To Finding Your Passion
Passion is real, and very powerful. But almost everything people believe about finding it is wrong.
Source: www.businessinsider.com
See on Scoop.it – switzerland
Crowdfunding Success of Tourism Projects – Evidence from Switzerland. by Michael Beier, Kerstin Wagner :: SSRN
Crowdfunding as a new way of financing has increased over the last years, but until now only little is known how project initiators in the tourism sector can in
Source: papers.ssrn.com
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Switzerland in winter: Traveller’s Guide
Switzerland is in a celebratory mood this season as it marks 150 years of winter tourism.
Source: www.independent.co.uk
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Switzerland Wants Yodeling on UNESCO Heritage List
Switzerland announced last month that it will ask the United Nations to add Yodeling — a long tradition in the Alpine nation — to the UNESCO global heritage list.
But despite th…
Source: www.voanews.com
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Well-kept secrets: Swiss wines to seek out – The Guardian
Drink aloud: Forget the chocolate, fondue and watches; here are three Swiss wines worth yodelling in the mountains for
Source: www.theguardian.com
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International Federation for Information Technology and Travel and Tourism (IFITT) ENTER 2015 Conference, Lugano Switzerland | Opportunities For Africans
International Federation for Information Technology & Travel & Tourism ENTER 2015 Conference,Switzerland @IFITTorg http://t.co/LAJGgEqhSn
Source: www.opportunitiesforafricans.com
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Travel and Tourism in Switzerland – new market research report published
RT @travelblogandne: #travelnews Travel and Tourism in Switzerland – new market research report published http://t.co/o2CBuJnpDS #travel #t…
Source: www.live-pr.com
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